How to write case studies [template]
A powerful case study is a compelling strategy for demonstrating how you solved a customer's challenge. Follow these nine steps to show your buyer's you have experience in their applications.
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Case studies are an invaluable asset for industrial, technical and engineering companies to showcase real-life applications where you helped a customer solve a problem and succeed.
They are used as social proof to prospects, and provide buyers with context, experience and endorsements that you are the right solution to their problem.
But creating them can be easier said than done! This two-page template has tips on crafting them, including:
- Finding the right story
- Getting permission
- Setting the scene
- The 'why'
- The challenge
- The solution
- Finishing touches
- Promoting the story
Creating case studies doesn't have to be daunting - follow these nine steps and you'll be showcasing your company's successes!